Case Study – Data Analysis

The Client:

  • Leapfrog – A major Digital Marketing Agency based out of Chicago, IL,  USA
  • The end –  A fortune-500 affiliate – reseller of cable services i.e. Cable TV, High Speed Internet, & Phone services

The Objective:

  • A major Marketer was seeking to optimize the resource cost by augmenting offshore resources with the onsite team to gain efficiencies in data analysis projects

Approach & Execution:

  • Worked with client to understand the data intricacies; conducted interactive onsite-offshore training sessions
  • Provided best in class SAS/SPSS programmers
  • Evaluated the process & created specific process documents
  • Recommended 2-3 hours of daily overlap between onsite & offshore team to bridge the communication gap
  • Offered peer-to-peer quality check process to adhere to onsite quality standards
  • Further recommended automation for SPSS programs to improve run-time & to reduce the human error
  • To learn more, how we approach and execute the Reporting & Data Analysis Services – Click Here Data Analysis


  • Client was able to save at least $75,000 in resource cost
  • Client was able to achieve at least 50% efficiency in data analysis tasks – thereby, onsite team was able to focus on generating millions of dollars in new revenue

Client Appreciation & Testimonial:

“Thank you, Manish, and all those at G2C Partners. Your work is exceptional, and your professionalism is a pleasant bonus. I recommend anyone reading this review to have no hesitations in awarding this team of marketers and internet savvy soldiers your project. I must say again, thank you! ”

  – Steve H. – Marketing Head at Leapfrog